TOKYO – January 27, 2014 – GungHo Online Entertainment, Inc., a multiplatform publisher for the online gaming community and publisher of the highly successful mobile title Puzzle & Dragons, today announced that its newest collaboration with Sanrio Wave’s Hello Kitty World is now live in Puzzle & Dragons through February 9.
Puzzle & Dragons players can now download a Hello Kitty World Technical Dungeon featuring four difficulty levels, an amusement park theme, and festive collaboration music. Players will encounter unique, mash-up Hello Kitty and Puzzle & Dragons characters, such as “Kitty Flamie” and “Kitty Bubblie,” before facing off against a special boss based on a Sanrio character.
The collaboration will also feature a Rare Egg Machine that includes Sanrio characters – with appearances from Hello Kitty, Kerokerokeroppi, Bad Badtz-Maru and others – along with a special Goddess Hello Kitty. In addition, many of the Sanrio characters can be evolved into cute mash-up forms that add Puzzle & Dragons-themed features. This special crossover event is also coming to the Hello Kitty World game, where players will have the ability to create Puzzle & Dragons-themed attractions in their amusement park.
A mobile gaming phenomenon, Puzzle & Dragons continues to see tremendous growth resulting from the game’s addictive combination of puzzle, dungeon-crawling, and monster-collecting gameplay. Players capture, collect, and evolve hundreds of elemental monsters while using quick thinking to chain combos and maximize the abilities and skills of their monsters. Puzzle & Dragons has now surpassed 26 million downloads worldwide. Puzzle & Dragons is available for free on the App Store and Google Play.
Hello Kitty World is a wonderful game where you can create your dream park featuring famous Sanrio characters like Hello Kitty, My Melody, Little Twin Stars, Cinnamoroll, and many more. Build great attractions and shops to attract many visitors. There are more than 250 different attractions, shops, goods, and item. Now your dream can finally come true! Hello Kitty World is available for free on the App Store and Google Play.
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ABOUT GUNGHO ONLINE ENTERTAINMENT AMERICA
GungHo Online Entertainment America is a multiplatform publisher dedicated to delivering the best titles, content and support for the online gaming community. Established in 2012 and led by former Square Enix and XSEED Games executive Jun Iwasaki, GungHo Online Entertainment America is the US division of GungHo Online Entertainment (GOE), an established Japanese publisher. GungHo Online Entertainment America’s content partners include leading developers Grasshopper Manufacture, Game Arts, Acquire, and Gravity, all of which are subsidiaries of GOE. GungHo Online Entertainment America publishes and distributes network-oriented games for console, handheld, mobile, tablet, and MMO-style games for PC. GungHo Online Entertainment America is located in El Segundo, CA. For more information, visit www.gunghoonline.com.
Sanrio is the global lifestyle brand best known for pop icon Hello Kitty, who celebrates her 40th Anniversary in 2014. Home to many endearing characters including Chococat®, My Melody®, Badtz-Maru® and Keroppi®, Sanrio was founded on the “small gift, big smile®” philosophy – that a small gift can bring happiness and friendship to people of all ages. Since 1960, this philosophy has served as the inspiration for the broad spectrum of unique products and experiences. Today, more than 50,000 Sanrio-branded items are available in over 70 countries and upwards of 15,000 U.S. retail locations including department, specialty, national chain stores and over 80 Sanrio boutiques. For more information please visit www.sanrio.com and www.facebook.com/hellokitty.
GUNGHO ONLINE ENTERTAINMENT AMERICA